“Research shows that more than 70% of startups don’t survive beyond the first few years. Why? Because they build something nobody wants.
This is where the Lean Startup method comes in. It’s not just about starting small—it’s about starting smart”, Mr. Manoharan, Founder – Banana Leaf.
Now, don’t think Lean Startup is just for entrepreneurs. Big companies like Google, Amazon, and even Tata use these principles. It’s about innovation inside organizations—testing new ideas without wasting resources.
Even as MBA students, you can apply Lean principles in projects, research, and internships:
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Test your ideas quickly.
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Collect evidence, not assumptions.
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Be willing to pivot when things don’t work.
Day 3 of MBA Orientation, “Lean Startup Methodology in Practice”
