Home » Job Description – Marketing and Communication Specialist, CARE Business School

Job Description – Marketing and Communication Specialist, CARE Business School


  • Responsible for the development, design and production of institution’s Internal and external communications, including but not limited to Posters, Banners, Publications, Radio & TV ad’s , Website and social media updates.
  • Serve as a primary media relation contact for the institution
  • Provides leadership towards brand management and marketing strategy development for various organisational initiatives.
  • Work along with the placement team to create the placement communication message to market the institution and attract high profile companies for placements.
  • Own and manage all admission related events, exhibitions, fairs, school outreach programs, Student engagement and lead generation activities.
  • Maintaining good ratio of applications sale for all the courses offered by the institution and ensure filling of all the seats across schools.
  • Ensure proper counselling of all walk-in candidates to achieve good conversion ratio.
  • Getting and utilizing student database through internal and external sources
  • Record the measurement of all campaigns output and evaluate the ROI to seek strategies to optimize
  • Maintain accurate records of annual marketing communication plan , including resources, costs as applicable


  • Master’s Degree in Business Administration or relevant field (PGDM) with specialization in Marketing
  • 6+ years of experience in handling marketing, communications, and/or public relations, with progressive increase in responsibility.
  • Experience in education industry preferred
  • Good understanding of social media and web analytics
  • Excellent organizational and multi-tasking skills
  • Outstanding communication and interpersonal abilities
  • Energetic, self-directed, and ambitious individual with a global mind-set interested in leading the institution to the edge of innovation in marketing and communications

Write to us with your profile to the below e-mail:


and We will get in touch with you .To know more about us Visit – www.care.ac.in/management