CARE Business School successfully conducted “Big Idea” for MBA students, aimed at fostering creativity, innovation, and entrepreneurial thinking. The session was designed to help students generate, evaluate, and refine business ideas through structured and experiential learning methods.
Dr. Sugumar D, Principal, CARE College of Arts & Science was the resource person.
During the session, students actively participated in brainstorming exercises, problem-identification activities, and idea-generation frameworks. Emphasis was placed on converting real-world problems into viable business opportunities, encouraging students to think beyond conventional solutions.
The hands-on nature of the program enabled students to collaborate in teams, pitch their ideas, receive feedback, and understand the fundamentals of ideation in the context of startups and business innovation. The session also highlighted the importance of creativity, market feasibility, and customer-centric thinking in developing successful business concepts.
The program was highly interactive and well received by the students, who expressed increased confidence in idea formulation and problem-solving skills. The session contributed significantly to enhancing their analytical, creative, and entrepreneurial competencies.
