Product Marketing for Startups

“For start ups to effectively market their products, focus on Money, Functionality, Idea and Design. The important question to answer is why should the customer buy the product. Creating a differentiation for the product is the factor that makes customer buy from start ups. Great brands not only renew themselves but also extend their product lines” – Mr. Vijay, Co-Founder & CEO, Fiind Inc, USA on the session on “Product Marketing for Startups”.

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