The Department of Visual Communication organized a workshop on The User-Centric Approach in UI & UX Design on February 21 and 22, 2024, at 10:00 AM in Studio C. The session was led by Mr. M. Dhanarajan, Managing Director and Corporate Trainer at I LIFE TECHNOLOGIES, and Ms. M. Shivaranjani, a UI/UX Designer at I LIFE TECHNOLOGIES, who served as the resource persons for the event. The workshop enhanced the participants’ understanding of user-focused digital design. The session covered key concepts like user research, prototyping, and usability testing, emphasizing empathy-driven strategies to create intuitive interfaces. Through hands-on activities and expert guidance, attendees gained practical insights into designing impactful user experiences.
